Rondedzero ye2023 (20th) "World's Top 500 Brands", yakaunganidzwa chete neWorld Brand Lab, yakaziviswa muNew York musi wa13 Zvita. Huwandu hwemhando dzemaChinese dzakasarudzwa (48) dzakapfuura Japan (43) kekutanga, dzichitora nzvimbo yechitatu. munyika.

Pakati pavo, machira mana emachira uye ezvipfeko muindasitiri yemachira uye yekupfeka akanyorwa, zvichiteerana: Hengli (petrochemical, textile 366), Shenghong (petrochemical, textile 383), Weiqiao (textile 422), Bosideng (hembe uye zvipfeko 462), ye iyo Bosideng ibhizinesi idzva rakanyorwa.

Ngatitarisei pamhando idzi dzemachira nezvipfeko dzakasarudzwa semhando yepamusoro mazana mashanu epasi rose!

Simba rinogara riripo

Hengli brand iri pachinzvimbo che366, rinova gore rechitanhatu rakateedzana re "Hengli" "World Top 500 brands" runyorwa, uye yakazivikanwa zviri pamutemo seimwe ye "yakatanhamara maChinese brand".

Kwemakore, mhando ye "Hengli" yakahwina kucherechedzwa kwepasirese nenyanzvi nekuda kwekuenderera kwayo kukura kwemabhizinesi, mupiro wakatanhamara weindasitiri uye mupiro wemagariro."Hengli" brand muna 2018 kekutanga pa "World's Top 500 brands" runyoro rwechi436, mumakore matanhatu apfuura, chinzvimbo che "Hengli" chakakwira nenzvimbo makumi manomwe, ichiratidza zvizere pesvedzero yemhando ye "Hengli", mugove wemusika, kuvimbika kwemhando. uye hutungamiri hwepasi rose huri kuramba huchivandudza.

Zvinoenderana nemishumo, zvichibva pahupfumi chaihwo, kurima kwakadzama kwemaindasitiri anobatsira, uye kuedza kugadzira bhenji nyowani muindasitiri yepasirese, ndiyo nzira yaHengli yekumisikidza.Tevere, pamberi pemakwikwi epasi rose emhando, "Hengli" icharamba ichiomerera kune chinangwa chepakutanga, kuomerera kune hunyanzvi, kushingaira kuongorora kugadzirwa kwakasiyana-siyana kwemhando, kuvaka hunhu hwemhando, kuwedzera kukwikwidza kwemhando, uye kuenderera mberi kuchinangwa che "World-class brand".

Sheng Hong

Shenghong iri pachinzvimbo che383 pakati pemhando yepamusoro mazana mashanu ePasirose, yakakwira nzvimbo 5 kubva gore rapfuura.

Zvinonzi Shenghong yakapinda mumhando yepamusoro mazana mashanu epasi rose kekutanga muna 2021, iri pachinzvimbo chemakumi matatu nepfumbamwe.Muna 2022, Shenghong yakasarudzwa zvakare muWorld's Top 500 brands list, iri pachinzvimbo chemakumi matatu nemasere.

Sebhizimusi rinotungamira muindastiri, Shenghong ine mutoro wepamusoro we "kuongorora nzira yekusimudzira kwemhando yepamusoro yeindasitiri", inotarisana nemativi matatu e "simba idzva, mashandiro ezvemhando yepamusoro, uye yakaderera- kabhoni yakasvibira”, uye inotungamira hunyanzvi hwesainzi uye tekinoroji nekutanga, kukunda akawanda akakosha matekinoroji uye kutungamira kusimudzira kwemhando yepamusoro indasitiri;Yakabudirira kugadzirwa photovoltaic EVA kuti iparadze kune dzimwe nyika monopoly uye kuzadza zvipingamupinyi zvemumba, nehuwandu hwekugadzira huripo hwematani 300,000 / gore;Yakabudirira kupedzisa bvunzo yePOE mutyairi, yakaziva kuzvitonga kuzere kwePOE catalyst uye yakazara seti yekugadzira tekinoroji, uye yakave yega bhizinesi muChina ine yakazvimirira yekugadzira tekinoroji yephotovoltaic EVA uye POE mbiri mbiri huru photovoltaic film materials.

Nekune rimwe divi, tichitarisa kudiwa kwemusika wepamba uye kubatsira kuzadzisa chinangwa che "double kabhoni", Shenghong inoshingairira kutsvaga nzira nyowani yekukura kwegirinhi uye inovandudza kugadzira girinhi isina kunaka kabhoni indasitiri cheni.Iyo kabhoni dioxide yakasvibira methanol chirimwa cheShenghong Petrochemical inotora tekinoroji yepamusoro yeETL patent tekinoroji, iyo yakagadzirirwa kushingaira kutora 150,000 matani ecarbon dioxide pagore, iyo inogona kushandurwa kuita zviuru zana zvematani egirinhi methanol pagore, yozoshandiswa kugadzira girini. yepamusoro-yekupedzisira zvinhu zvitsva.Mukuderedza kuburitswa kwekabhoni, kuvandudza nharaunda uye nekuwedzera girinhi indasitiri cheni, ine kukosha kwakanaka uye yakakosha bhenji mhedzisiro.

Sekureva kwemishumo, mune ramangwana, Shenghong ichagara ichitevedzera kusimudzirwa kwehupfumi chaihwo, inotora midzi mukusimudzira kwemhando yepamusoro, kuvimba nesainzi uye tekinoroji hunyanzvi uye tekinoroji yegirinhi, inowedzera kuwedzera cheni yeindasitiri, ita "zvese" kuita " yakanakisa" indasitiri sosi, ita "yakasarudzika" ita "yakakwirira" zvigadzirwa zvepasi, uye edza kuve mutungamiri mukusimudzira kwemhando yepamusoro uye nzira yekushandura maindasitiri nekusimudzira.

Wei Bridge

Weiqiao iri pachinzvimbo chemazana mana nemakumi maviri nemaviri mumhando yepamusoro mazana mashanu epasirese, nzvimbo dzinokwira makumi maviri kubva gore rapfuura, uye rino igore rechishanu rakateerana kuti Weiqiao Venture Group yakanyorwa mumhando yepamusoro mazana mashanu epasi.

Kubva 2019, Weiqiao Venture Boka rave pakati pePasirose epamusoro mazana mashanu mhando kekutanga, yakava epamusoro mabhizinesi ePasirose mazana mashanu uye epamusoro mazana mashanu mhando dzePasirose, uye yakaverengerwa murondedzero kwemakore mashanu akateedzana.Sekureva kwemishumo, mune ramangwana, Weiqiao Venture Group icharamba ichivandudza hunyanzvi hwekutarisira mhando, kuita basa rakanaka mukuvaka mhando, kutevedzera hunyanzvi hwekukanda mhando, mhando yemhando yemiti, kuwedzera kukwikwidza kwemusika uye pesvedzero ye "Weiqiao" Zvigadzirwa zvemhando, vanoshingairira kugadzira mukurumbira wepasirese, uye edza kuvaka "brand Weiqiao", uye edza kugadzira bhizinesi rekugadzira zana.

Bosideng City

Iyo Bosideng brand inomira 462nd, inova nguva yekutanga iyo mhando yasarudzwa.

Semhando yepamusoro yebhachi repasi muChina, Bosideng yakatarisa kumunda wejaketi rejasi kwemakore makumi mana nemanomwe, uye yakazvipira kusimudzira shanduko yejasi repasi kubva kune rimwe chete rinopisa basa kuenda kune yesainzi, fashoni uye girinhi shanduko, ichipa humwe hunyanzvi. uye zvimwe zvesainzi pasi bhachi zvigadzirwa kuti mudzimba uye kunze vatengi.

Bosidang yakamira se "nyanzvi inotungamira pasi rose yebhachi", uye kuzivikanwa kwayo kwakadzika midzi mumoyo yevanhu.Kuburikidza nesainzi uye tekinoroji hunyanzvi, Bosidang inomisa hukama hunodziya nevatengi.Chiyero chekutanga kutaurwa kwemhando, kukosha kwekurudziro uye mukurumbira chinzvimbo chekutanga muindasitiri, uye Bosidang pasi bhachi inotengesa zvakanaka munyika makumi manomwe neshanu kusanganisira United States, France neItari.

Mumakore achangopfuura, kuita kwaBosideng kwave kukwira, uye mhando yave ichizivikanwa zvakanyanya nemusika nevatengi.Kwete chete nekuita kwayo, asiwo nekutsvagisa kwakasimba kweiyo brand uye kusimudzira uye kugona hunyanzvi maererano nezvigadzirwa.

Zvichienderana nehunyanzvi hwekugadzira uye tekinoroji yemvumo, Bosideng yakavaka diki, yepasirese uye yakasiyana-siyana chigadzirwa matrix, kusanganisira chiedza uye chiedza pasi bhachi, yakagadzikana yekunze uye zvimwe zvitsva zvakatevedzana, uye yekutanga bhachi bhachi chikamu ichi chitsva, icho chakahwina mibairo yakawanda yenyika uye design mibayiro.

Pamusoro pezvo, kuburikidza nekuratidzira muNew York Fashion Week, Milan Fashion Week, London Fashion Week, kutora chikamu muzviitwa zveheavyweight brand seChina Brand Day, Bosideng yaenderera mberi nekuvaka yakakwira mhando yemhando uye kunyora zvibodzwa zvepamusoro zvekusimuka kwemhando dzepamba. munguva itsva.Kusvika parizvino, Bosideng yanga iri shasha yepasi pekutengesa bhachi mumusika weChina kwemakore makumi maviri nemasere, uye chiyero chepasi rose chejaketi chiri kutungamirira.

Brand ndiyo chiratidzo chemhando, sevhisi, mukurumbira ndiyo musimboti wekushandisa kuti mabhizinesi atore chikamu mumakwikwi, achitarisira kune akawanda uye akawanda machira uye zvipfeko brands kuvaka ekutanga-kirasi mabhizinesi uye kuvaka inozivikanwa pasi rose brand.

Zvinyorwa: Chemical fiber Headlines, Textile uye Nguo Weekly, Internet